Trend Coaching
CONSULTANCY

Want your organisation to become more future forward and ahead of the curve? Need to create a culture of long term thinking within teams?

Don’t know how to start? Let’s go on a trend journey together!

As your personal trend consultant and mentor I will guide you through the process of setting up a trend practice within an organisation.

This means on-the-job coaching where we work together closely to implement the trend research process within your company.

My main goal is to empower you to work independently with trends in a flexible way that fits you and the company.

A trend coaching program includes:

• scoping your challenge
• review your current way of staying updated
• trend coaching and training in the foundations of trend research
• creation of a trend overview, tailored to your organisation
• trend plan to build a trend culture within your company
• guidance in taking the first steps of applying trends

Let’s build a trend coaching program catered to your wishes and work together online, offline and hybrid, depending on your preference.

I’VE COACHED:

Insights Director at Swinkels Family Brewers, Innovation Lead at Port of Antwerp-Bruges, Marketing Director at UNGA, Research Team at SBB, independent professionals such as designers, researchers and lecturers, and many more.

Want to set up a trend practice and make your company more future conscious?

Let’s meet to discuss your challenge.

E-mail me for more info about Trend Coaching

“Els has been my inspiration to enter the trend field. Her trend research cycle helps to involve various stakeholders in different phases of a trend project and gain their support. Els is a passionate and enthusiastic personality to collaborate with. She not only skillfully conducted trend research at SBB, but also provided us with inspiration to further optimise our trend research process.”

                                                                                                – Sandra Mathijssen, SBB