Want to develop more meaningful innovations? Looking for ways to understand people’s future needs better?
Train your trend muscles!
Understanding trends provides you with a solid foundation to create change. So let’s activate your forward looking potential during a Trend Masterclass or Trend Training.
Learn about the art of trendwatching in this online Masterclass, where I’ll take you through the trend research framework.
My trend research model helps you to take a structured approach to researching trends instead of gazing into crystal ball.
Besides the trend research framework, I will share my valuable knowledge and 20+ years of experience in researching the future.
Discover the latest tools, techniques and case studies to stay ahead of the curve and make informed decisions.
👉 Previous date: February 22, 9.30-11.30 CET
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Learn the foundations of trend research in an interactive way! Based on my years of experience I have developed a dynamic trend training with a focus on learning-by-doing. This means you will put trend theory and frameworks into practice right away.
A Trend training includes:
- Introduction to futures thinking
- Essential trend theory and frameworks
- Scan: learn the art of looking sideways
- Analyse: practice connecting the dots
- Apply: make ‘trendslations’ for your organisation
- Reflection time to brainstorm how to integrate trends in your team
I’VE DONE IN-COMPANY TRAININGS WITH:
ASML, HIVOS, KPN, Manchester City Football Group, Hochland, Municipality of Almere, Dutch Government, District9, SURF, and many more.
I offer Trend sessions in-company for teams and provide these across the globe or online from 1 hour or one day to a full week or as a spread-out series of sessions.
Want to unlock your team’s trendwatching skills?
Get in touch for more information about trend trainings.
“Els her training is really hands-on and gave me, as a newbie, a good introduction into the world of trends. I really loved the part of the workshop where I had to go outside myself for scanning!”
– Start-up employee